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Rethinking fakes, authenticating selves

Autoři: Craciun Elena Magdalena

Rok: 2012

Druh publikace: článek v odborném periodiku

Název zdroje: Journal of the Royal Anthropological Institute

Název nakladatele: Wiley-Blackwell

Strana od-do: 846-863

Tituly:

Jazyk	Název	Abstrakt	Klíčová slova
cze	Znovupromýšlení padělků, potvrzování identity	Text se zabývá výrobci a prodejci falešného značkového zboží v Rumunsku a Turecku. Promýšlí vztah vytváření identity skrze oblečení, a vědomí, že se jedná o neautentické výrobky.	Turecko; Rumunsko; oblečení; padělek; autenticita
eng	Rethinking fakes, authenticating selves	People who engage with objects that are deemed inauthentic under intellectual property laws might dismiss this classification and might ascribe different meanings to these objects. However, they cannot always disregard it, as circumstances might at any time bring this classification to the fore. In such situations, they are not only accused of deceiving others, but also derided for the deception they presumably work upon themselves. Drawing upon an ethnography of people's engagement with fake branded garments in Turkey and Romania and using theoretical perspectives on materiality and authenticity, I argue that a reconceptualization of the fake is a dignifying resolution to this crisis of authenticity. The fake is seen as a copy that does not hide its true nature. This is further elaborated on, in light of individual agendas and approaches to the world. These objects are ‘similar enough’, ‘good enough’, and ‘famous enough’. The fake is, thus, ‘sort of something’, the approximation of the ideal. Moreover, the fake is truthful to how the world truly is, namely a place full of half-truths and half-measures. The fake is, therefore, ‘sort of something’, as opposed to being ‘absolutely something’, the objectification of the ideal.	Turkey; Romania; garments; fake; authenticity

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